---
title: Generative AI is making voice scams easier to believe
metaTitle: "AI Voice Scams Believable"
slug: ai-voice-scams-believable
date: "2023-06-13T09:00:00-05:00"
image:
  src: "https://cdn.securelogix.dev/slx/images/generative-ai-voice-scams.webp"
sourcePublisher:
  name: Axios
  url: www.axios.com
sourceArticle:
  url: "https://www.axios.com/2023/06/13/generative-ai-voice-scams-easier-identity-fraud"
legacySlug: generative-ai-is-making-voice-scams-easier-to-believe
tags: [AI, Spoofing, Vishing]
status: published
---

Generative AI has already lowered the bar for cybercriminals looking to clone someone’s voice and use it in their schemes.

Why it matters: Cybercriminals now need as little as three seconds of someone’s voice to successfully clone it and make it usable in a scam call thanks to generative AI tools, researchers at McAfee have found.

People are already losing money from these incidents: In a recent McAfee survey, 77% of victims in AI-enabled scam calls said they lost money. More than a third of those victims lost more than $1,000.

The big picture: Scam phone calls have often taken the form of mass robocalls pretending to be a health care provider, the Internal Revenue Service or even a provider looking to extend someone’s auto warranty...